
AMDG, the company that is currently distributing Warcraft, Counterstrike, Starcraft, Diablo, and Guild Wars just bagged one of the most awarded and successful games in Korea: Lineage II.
MANILA, Philippines--After almost a year of courtship, South Korean game development giant NCsoft and Philippine publisher Asian Media Development Group have closed a $5.5-M deal to distribute Lineage II not just in the Philippines, but across Southeast Asia. - www.hackenslash.net
Talk about big bucks! $5.5M is almost 275M PHP! Personally, I believe AMDG has a good game on their hands but there are alot of threats that they should tackle if they really want to get their investment back. Namely:
Proliferation of Private Servers: Lineage II has an abundance of private servers wherein players can play for free. The current business model of LII in Korea is still pay-to-play, so it's safe to assume that it will be the same here.
High Computer Specs: LII has one of the highest required computer specs to play. If I'm not mistaken, it's a few notches above RF when it comes to video card and processor needs.
Competitors: Alot of quality games will be coming in this year; including Ragnarok 2, Perfect World, Silkroad, and Granado Espada.
That's from the business point of view. However for the gaming community as a whole, this is a very good thing. Each time a new game comes out, the industry grows because it attracts more people and it converts more non-gamers. For example, alot of people were saying that Pangya, being a golf game, wouldn't make it big here. But Pangya was successful in doing something that even Ragnarok ocouldn't do - get alot of young professionals and older people to start online gaming. Like what I said in the previous RF post, 2007 will be a very big year for the online gaming industry!
To end this post, let me share with everyone a LII video I found on YOUTUBE: